BRAND SYSTEMS
CLIENT: Washington Tribes
PROJECT: Identity, Brand and Public Awareness Assets
ROLE: Lead Designer
TASK:
Create a unified brand for Washington Tribes: Identity and branded visual system with public engagement and educational assets.
DELIVERABLES:
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identity / Custom Illustration
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Visual identity system guide
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Website
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Statewide tribal map
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Publication Inserts
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Direct-mail materials
Logo
Map of Washington Tribes
Digital Graphics
Information
booklet
Publication Insert
Website
CLIENT: Pioneer Square Assoc. (Seattle)
PROJECT: Identity &
Neighborhood Activation Assets
ROLE: Lead Designer
TASK:
Design a logo and brand assets to promote the historic Pioneer Square neighborhood in Seattle. Create a walking map & business guide as well neighborhood activation assets, such a signage and posters
DELIVERABLES:
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Logo
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Business and Atrractions Guide
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Print Publication Ads
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Social Media Ads
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Large Scale Graphics
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Light-pole Banners
Concept A
Concept B
Concept C
Final Direction
Logo
Business
Associate
Logos
Business & Attractions
Guide
Neighborhood
Lamp post Banners
CLIENT: The West
PROJECT: Rename and Rebrand
ROLE: Primary Creative / Copywriting / Image Creation
CHARGE:
Re-imagine and reposition a dated music and party venue identity with an updated name, visually distinct graphics and brand voice.
DELIVERABLES:
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Identity
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Brand Guide: color, typography, photography, and voice
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Graphic Badges & Templates
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Print, Digital & Social Ads
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Branded Staff Apparel & Barware
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Promotional Banners
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Out-of-Home Billboards & Signage
Primary Identity
Publication Ads
Promotions
Branded Coasters
Social Media Ads
Alt Identity Colorways
Pop-up Banners
Graphic
Badges
CLIENT: The Boeing Co.
PROJECT: Industry Event Branding
ROLE: Primary Creative
CHARGE:
Develop branding and assets for Boeing’s 35th Annual Space Symposium event. Create a cohesive visual system inspired by retro-futurism and Boeing aerospace achievements.
DELIVERABLES:
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Event Logo
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Save the Date
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Landing page
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Invite / Evite “BOARDING PASS”
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Event Graphics
Logo
Event Graphics
Save the Date
Landing Page
Print Invite
Pop-up Banners
CLIENT: Seattle Center
PROJECT: Festál 20th Anniversary Event Branding
ROLE: Art Direction / Primary Creative
CHARGE:
Create a vibrant, 20th‑anniversary Festál Brand celebrating multiple cultural events while remaining aligned with the Seattle Center master brand.
DELIVERABLES:
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Event branding
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Visual identity system
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Posters
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Print, Web & Social Ads
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Environmental graphics
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Promotional Banners & Signage
Brand Wreath Hero Graphic
Poster
Festival
Guide
Publication Ads
Website
Banners
CLIENT: Hi Voltage Records
PROJECT TYPE: Identity / Branding
ROLE: Lead Design
CHARGE:
Re-imagine and reposition a dated music and party venue identity with an updated name, visually distinct graphics and brand voice.
DELIVERABLES:
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Identity
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Brand Graphics
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Signage
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Branded Merchandise
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Social Ads
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Building Graphics
Logo
Exterior Graphics
Fabric Patches & Enamel Pins
Hats
T-Shirts & Hoodies
Custom Graphics
CLIENT: Amazon
PROJECT TYPE: Promotional Campaign
ROLE: Designer / Copywriting /
Image Creation
CHARGE:
Develop neighborhood marketing campaigns encouraging engagement with restaurant and businesses surrounding Amazon’s South Lake Union Neighborhood campus.
DELIVERABLES:
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Identity
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Brand Guide: color, typography, photography, and voice
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Graphic Badges & Templates
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Print, Digital & Social Ads
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Branded Staff Apparel & Barware
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Promotional Banners
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Out-of-Home Billboards & Signage
transit Ads
Digital & Social Ads
Posters
Publication Ads
Custom Imagery
Logo
Campaign Directions
Option A
Option B
Option C